Snoop Dogg's solo studio album number thirteen, entirely produced by Pharrell Williams. Guests are Gwen Stefani, Stevie Wonder, Charlie Wilson, T.I., Rick Ross and Kendrick Lamar. Ten songs, forty-one minutes: six out of ten songs are credited also to Chad Hugo, who together with Williams forms The Neptunes.
The two guys create a poor, low-level production with a low budget, which goes hand in hand with the solutions sung by Snoop Dogg and guests. He continues his hiatus from rap after releasing the pseudo-reggae album two years earlier. There's very little rap in this project and the only guest MCs arrive in "I'm Ya Dogg", the final track: on the last slow production of the edition, Rick Ross runs with a confident and velvety flow, while Kendrick isn't completely fit.
The rest of the album brings together funk, disco dance, rnb and pop in an experimental product that makes surprise, freshness and brevity its main strengths: with just ten tracks and a length far short of what the artist usually offers (70-80 minutes), the album is more compact, but still not good or competent enough. The opening with Stevie Wonder is the best song, "Edibles" with T.I. is the worst: due to a bad mix it comes out a messy cut with a questionable rhythm in which you do not understand anything. Distributed by the labels of Snoop and Pharrell and by Sony, via Columbia, it ranks on four continents and brings the Long Beach rapper back to the top of the rnb chart after fifteen years. 5/10.
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